3rd Edition 2023
Published: 24 November 2023

Inside Track

Dear Customers
2023 is drawing to a close, as is my time with Bell Equipment, and I find myself reflecting on the incredible journey we’ve undertaken together over the past 16 years. It has been an honour and a privilege to serve as CEO for the last five years, and I am filled with gratitude for the trust and support you, our customers, have shown throughout my tenure.
As I prepare to pass the baton to a new leader, I can’t help but feel a sense of nostalgia and a touch of sadness. Leaving a company and a community I have been a part of for so long is never easy. However, I do so with the utmost confidence in the future of Bell Equipment.
Our organisation stands on a solid foundation, and I am proud to say that we are in great shape. The strategies we have embarked upon to explore new global products, expand into new markets, and drive various new business units and initiatives forward have set us on an exciting path. This positive momentum will undoubtedly continue into the future. In this edition, you will read about our newest division, Bell Heavy Industries (BHI), which is incredibly exciting. While there is a plan to manufacture more of our ADTs for the Northern Hemisphere closer to that market, our new products like the Bell Motor Grader and BHI will ensure that manufacturing remains at our world-class Richards Bay facility.
I want to express my sincere thanks for your partnership, loyalty, and unwavering support over the years. It’s your trust and collaboration that have fuelled our success, and I have every belief that the same will hold true in the years to come.
As I bid farewell to my role as CEO, I look forward to watching Bell Equipment reach new heights, achieve greater milestones, and continue to serve you with excellence. Our dedicated team remains committed to your success, and I have no doubt that the best is yet to come.
Thank you, once again, for being an integral part of the Bell Equipment family. It has been an incredible journey, and I am excited to witness the remarkable future that lies ahead.
Yours sincerely
Leon Goosen
Group Chief Executive
Contents

Bell ESD initiative enables B45E ownership for Kwangwane Consulting 4-7
Kobelco Excavator boosts production for AML Aggregates 8-9
JCB 3DX Eco Backhoes are the backbone of Amanzi Plant Hire 10-13
MTO upgrades aging fleet with new F-series Loggers 14-17
Bell and JCB form the backbone of the BHM Bricks fleet 18-21
Kobelco, JCB and Finlay provide ideal solutions for alluvial diamond mining 22-25
Exeo adds new JCB 3CX Global units to its fleet 26-29
Dzombo Plant Hire sees huge benefit in its B30Es with coal bins 30-31
Uitkyk Diggers grows its Bell relationship with JCB Roller 32-33
Kobelco SK220XDLC-10 proves successful as a drill-rig carrier 34-37
JCB Wheel Loaders make a huge impact at Mpact 38-40
Octo Plant Hire continues to breathe new life into D-series ADTs 42-43
JCB JS305 Excavator impresses Lapua in zinc ore application 44-45
KRC Farming – one of the first customers to buy Bell Series 5 Tractors 46-47
Bryan’s Auto Electrical is well pleased with its new JCB Backhoe Loader 48-49
Skogger with felling head provides an ideal solution for Umvuni Solutions 50-53