2023 - BECSA forms Bell Heavy Industries division. Ashley Bell appointed new CEO following Leon Goosen’s resignation.
2022 - Tracked Carrier introduced to Europe at Bauma. JCB Agriculture distributed alongside the Bell Forestry & Agriculture range in South Africa.
2021 - BESSA becomes the distributor for the full line of JCB construction equipment. Series V Haulage Tractor and new B45E 4x4 introduced.
2020 - Bell takes its industry leading technology underground with new side-mount low profile ADTs. Bell also provides a niche solution with the introduction of TC7A and TC11A Tracked Carriers.
2019 - BECSA and BESSA conclude a BBBEE transaction and become 51% black owned as at 1 January 2020. Expansion of the Eisenach-Kindel Factory sees Bell become a global manufacturer.
2018 - Gary Bell becomes chairman of the board and is succeeded as chief executive by Leon Goosen. The ALC opens its doors. Phase 3 expansion of Eisenach-Kindel plant gets underway to facilitate European bin manufacture. The F-series is launched, featuring water-cooled engines and significant ergonomic improvements. LogPro/CanePro is a modern 3WL, offering a comfortable, ergonomic cab with a world first active counterweight.
2017 - In southern Africa Bell adds Kobelco excavators to its range and enters the tipper truck market with Kamaz trucks. Skogger has versatility at its core as a hybrid between a conventional Skidder and the 3WL Logger. The FastFell offers a simple, low-lost mechanised felling and bunching solution to the timber industry.
2016 - Large E-series Articulated Dump Trucks released to the market. The UE6 slew loader offers the same simplicity and unrivalled cost-per-ton in a 4WD configuration.
2015 - Series IV Haulage Tractors introduced. Bell concludes a two-year investment into new, upgraded CSCs in Middelburg, Nelspruit and Rustenburg in South Africa as well as Kitwe, Zambia.
2014 - B60D set to revolutionise bulk earthworks. Matriarch enters the market - The ULTeco5 slew loader delivers simplicity and unrivalled lowest cost-per-ton solution in the sugar industry. Bell celebrates 60 years in business along with the 50th anniversary of its tri-wheeled product and 30 years of ADT design and manufacture.
2013 - Bell Equipment launches the new E-series ADT and is granted distributorship rights for the Terex Finlay range of mobile crushing, screening and recycling equipment.
2012 - Bell Equipment re-enters the Americas and commences the appointment of distributors and dealers in the region.
2011 - Bell Equipment establishes beachhead in Russian market and secures distribution rights for Liebherr excavators in Africa.
2010 - Series lll haulage tractors make their entry.
2009 - Bell Equipment takes over the Bomag dealership with the German-based OEM.
2008 - A Global Logistics Centre is commissioned in Jet Park, Johannesburg.
2003 - Truck assembly operations commence in Europe.
2002 - Bell unveils the world’s largest Articulated Dump Truck, the B50D.
2001 - Bell releases Series ll haulage tractors into the market. Also, a new standard of excellence is set with the launch of the D-series ADTs.
2000 - L1204C Flexi-Loader/Piler slew loaders deliver high productivity for in-field loading in sugar and timber.
1998 - The Bell C-series ADT and wheeled loader ranges are launched.
1995 - The TH120 Tracked Harvester offers a solution to felling, delimbing, cross-cutting and stacking of timber.
1994 - Bell Ultra C Loggers are extremely versatile and capable of handling both thinning and small clear-fell.
1993 - The T17 Timber Truck is introduced for timber extraction over longer lead distances and higher speeds.
1992 - Bell launches the T12 Forwarder for timber extraction and short haul from infield to roadside or depot.
1989 - Bell targets heavy duty mining applications with the launch of the B40 Articulated Dump Truck.
1986 - The Bell Super T Feller-Buncher revolutionises mechanical felling and bunching of timber in the forestry industry.
1984 - From the new production facility in Richards Bay, South Africa, the first Articulated Truck enters service.
1982 - Applying the Hauler’s strong, simple design philosophy, Bell enters the Wheel Loader market.
1977 - Bell introduces the world’s first heavy-duty Africa haulage tractor.
1964 - Irvine Bell invents the revolutionary Tri-Wheeler loading machine.
1954 - Founder Irvine Bell establishes the company. A self-loading sugarcane trailer is among his early inventions.
Contact Us
At Bell Equipment, our commitment extends to delivering innovation, quality, and excellence in the agricultural and forestry sectors. With a legacy that spans over decades and a reputation for pioneering advancements, we continually strive for excellence in all our endeavors.
Whether you have inquiries, seek partnership opportunities, or wish to delve deeper into our products and services for agricultural and forestry needs, please feel free to reach out to us. Our dedicated team is readily available to provide you with the assistance you require.
Contact Details:
Email: Stephen.Jones@bellequipment.com
Name: Stephen Jones
Thank you for considering Bell Equipment as your partner in the agricultural and forestry domains. We eagerly await the chance to serve you and contribute to your endeavors in these industries.