Global ADT - 1st Edition 2017

Published: 08 June 2017

Inside Track

New year, new developments

By all accounts 2017 is going to a busy year and Bell has some exciting developments that are geared towards better meeting your expectations as customers in terms of our product offering and customer support.

Our newly built distribution facility in Germany will open in the first half of 2017 to ensure that we keep pace with servicing the ever increasing vehicle park in the northern hemisphere. We will also expand our product offering to these markets by introducing a Low Ground Pressure variant of our smaller 20 ton trucks that have historically been successful in South Africa.

In southern Africa we are poised to announce some new partnerships, which will service the needs of a number of our existing customers as well as give us the opportunity to extend our business. We are currently finalising the product ranges and launch dates so watch this space.

While we don’t see significant increases in market demand for 2017, we believe that companies that are more closely aligned with what their customers finding important, in their own businesses, will achieve more growth. We feel strongly that this alignment with our customers has always been one of our key advantages and that by helping our customers succeed so will we.


Gary Bell
Group Chief Executive