3rd Edition 2015

Published: 11 November 2015

Inside Track

Our commitment goes deep

With all the planning and resources that go into exhibiting at an international trade show, it’s hard to believe that it’s all over within a matter of days and that Bauma Conexpo Africa 2015 is now a distant memory.

On behalf of Bell I would like to thank all those customers and visitors who came to our Bell stand. The feedback we’ve received has been incredibly positive and we valued the opportunity to interact with you, whether it was on a business level in our meeting rooms or sharing a few ‘cold ones’ in our hospitality area.

We are pleased to have achieved our objective of showing our commitment to the Africa market and confirming the Bell brand as a professional company that is serious about business on the continent.

Reading this edition you will see that our commitment goes much deeper than just supplying a range of premium products.

It’s about investing in our Customer Service Centres and our Global Logistics Centre so that we can provide our customers with world class technical support and parts availability. It’s about investing in apprenticeship programmes to provide skills and employment and ensure that we have the necessary skills set to continue to deliver strong, reliable support way into the future.

While 2015 has undoubtedly been a tough year, we look forward to the time when the tide turns and wish you a blessed Christmas and a prosperous New Year.


Gary Bell
Group Chief Executive